Beer can be a pretty blokey thing: the fact it’s so intwined with the culture…
American craft beer is thriving, but it wasn’t always that way.
“There is an entire generation of drinkers who are too young to remember the beer world in the US before craft beer, but in a word, it was a bit of a wasteland.”
Lift open the lid on most mainstream beers and what you’ll find is pretty good; but it is also pretty tame. You’ll get some combination of various proportions of malted barley, hops and water. And most will taste very much the same. But some brewers are doing things a little bit differently.