Simon will be doing the usual Brand Ambassador activities with a guest bartending spot here and brand education there but he is mostly here to see Australia’s phenomenal hospitality industry again and spread the good work of Fords London Dry Gin.
Tag: Ford’s Gin
‘Fords Gin was created to be a versatile all-around cocktail gin that could be a ‘go to’ gin for bartenders making the classic gin cocktails. The journey started with a bartender friend of mine and I drawing chef-like flavour maps that showed gin botanicals paired with key flavours and ingredients found in classic cocktails.’
Simon Ford has worked at the big spirit companies, is known for bringing Plymouth gin to bartenders worldwide, and worked for a long time as an ambassador for Pernod Ricard. He’s traded all that in now for his own spirits company, The 86 Company, and his very own eponymous gin, Ford’s Gin. Bartender sought to find out more about where the market’s been and where it’s going.
There’s a new spirits company making bottles that bartenders are going to appreciate because they’ve been designed by bartenders with the trade in mind.