Disaronno has launched a new marketing initiative, “The Golden Hour Campaign,” aiming to celebrate the authentic Amaretto Sour experience for consumers.
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The winners of The 18th Annual Spirited Awards will be announced at the ceremony on Thursday, July 25th at The Fillmore New Orleans. It is all part of the Tales of the Cocktail (TOTC) conference, which is celebrating its 22nd year in New Orleans from July 21-26, 2024.
The B.A.R. was created with the sole purpose of making a significant impact in an industry known for its demanding and high-stress, sleep-deprived environment as well as, let’s say, some unhealthy practices that have become the norm.
Story by Cara Devine. Cara is our Melbourne-based drinks writer. She is the co-owner of…
“I see Gucci as probably the most innovative fashion brand over the years. They are not scared to step out and be different. They keep the best quality but move in new directions, leading from the front and building style into culture.”
It brings together elements from trips to Ireland, Scotland and England – like the green-hued bar, whiskies and Guinness – as well as saloons and dive bars from New Orleans to New York.
Kenney is polite, fun and loves to joke around. He’s an incredible young talent with a breathtaking sense of style. We sat down with him to learn about his career and what brought him to the City of Lights.
When I walk into a bar, I look for a combination of factors that make a great bar experience: customer service,
a welcome atmosphere, a well-crafted cocktail list, knowledgeable staff and attention to detail.
“Don’t feel betrayed like I did if someone is drinking a Balvenie 25YO and Pepsi Max. Understand that everyone has a different taste; don’t try to impose yours, but try to understand what’s theirs. It will help you next time to upsell the 30YO.”
“There are plenty of amazing human beings on the scene: hard-working owners, managers, bartenders, waitstaff, and kitchenhands. We love to support each other’s businesses, it’s a wholesome community that I love to be a part of.”
The cocktail list is small and concise. Nicolian says there are cocktails but it’s not a massive focus, so everything is quality but not taking itself too seriously. Think sangria, Rebujito (sherry and lemonade) and Menta Julip, which is, you guessed it, the Bar Louise take on a Mint Julep featuring rye whiskey.
To get true and honest feedback, we shared our entire bartender engagement plans for 2024 with the Campari Hive Mind group at Waremah/ Cockatoo Island. Over the course of the day, we etched out what we could do better with insight from 12 of the industry’s most creative and influential bartenders to help us understand what we don’t know.