Baldwin Distilling Company; fighting for a chunk of the bourbon whiskey market

"For me, starting a bourbon style distillery in Australia was always going to be a challenge but being a bourbon drinker, my passion was for the classic American style spirit. In addition, bourbon is the biggest selling spirit in Australia albeit monopolised by Jim Beam, Jack Daniels and Wild Turkey. Add all this up with the industries “craft distillery” surge, the opportunities are there for us."