Meet the new fairtrade spirits importer


There’s a new spirits importer starting up in Australia: Noble Spirits. Owned and run by Gregoire Bertaud (who you may have met when he was working with Bacardi Lion), Noble Spirits are the first distributor to bring in fairtrade spirits brand, FAIR Spirits, to the country.

Bertaud, who has worked in the industry in France, the UK and Australia, has currently got stock of the FAIR Quinoa Vodka. The vodka is made and bottled in France using quinoa grown in Bolivia from a cooperative of small, independent producers, who use organic farming methods to produce the quinoa seeds. It’s picked up more than a few accolades already, with a platinum medal from the Chicago Beverage testing Institute and a gold medal from the San Francisco World Spirits Competition among others.

Noble Spirits have also taken stock of FAIR’s Caribbean rum, and a goji berry liqueur and a coffee liqueur — all of which use fairtrade-certified ingredients — are on their way.

2.5% of FAIR Spirits’ turnover is returned to fairtrade producers, to assist in financing local development initiatives.


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