Brands often talk about consumer engagement, but the Glenlivet is taking that one step further by asking fans of the single malt across the world to choose their next release — and we got a taste of the three new malts up for election…
Nowadays, when a bartender is throwing Scotch into their mixing glass, they’re most likely reaching for a blended whisky. That’s what we think of when we read “Scotch whisky” in a cocktail book, right? We think of consistent, all-rounder blends.
But in the days of Harry Johnson and Jerry Thomas, the Scotch they would have reached for most likely would have been a single malt.
You’ve heard of BYO right? It’s an Australian tradition not seen in much of the rest of the world. Well, here’s a new one: BYF (or at least that’s what we’re calling it). Cobbler is promising patrons that they can bring their own food to the beverage-only venue.
Mixxit Chronicles have returned — and their training session on Scotch and Irish whiskies have been a hit with bartenders in Melbourne, Adelaide and Sydney. We popped by the session held last week at Sydney’s The Wild Rover and spent the better part (in more ways than one) of the afternoon sipping whisk(e)y and hearing the profanities pile up in an entertaining fashion.
Vermouth. It’s taken some doing, but bartenders are starting to slosh the stuff around like it’s the 1890s again. It’s a good thing too as it means a mix like the Affinity Cocktail, presented here, might actually get a run.
What sort of state is the world of whisk(e)y in?