Simon McGoram

Editor of Australian Bartender Magazine. Bartending since 2001, Simon won NZ Bartender magazine Bartender of the Year in ‘06. Contributing editor for a year in NZ, he moved to Sydney where he worked at the Bayswater Brasserie. Now settled into office life, Simon finds that the immature sheep jokes are wearing thin.

William Grant & Sons Going Solo in Australia

Independent family-owned distillers, William Grant & Sons (WGS) Limited announced this week the formation of William Grant & Sons Australia Pty Ltd – a wholly owned subsidiary – to manage its portfolio of brands within the Australian market.

Schweppes Search for Australia’s Best G&T

The search for Australia’s best G&T is kicking off this month! Schweppes wants bartenders to take the classic G&T and add 1 part creativity, 1 part presentation and 1 part story, to make something not quite old and not quite new, but really quite incredible: Australia’s best G&T.

World Cocktail Week Events Heating Up!

Thursday May 6 officially marks the beginning of World Cocktail Week – the week in which the cocktail loving world will celebrate the 204th anniversary of our favourite drink category being defined in print.

So What is World Cocktail Week Anyway?

With the 204th anniversary of the cocktail fast approaching 4bars.com.au thought it was apt to tell the story of the cocktail’s first definition in print and why we celebrate May 6 – 13 as World Cocktail Week.

CLASSIC: The Rickey

What is the one beverage that sells you cases of stock over a busy weekend? You know, the one that makes the owners money, keeps suppliers on-side and furnishes thirsty punters with a cooling beverage. Some may call it the ‘vodka, lime & soda’, others – if they’re going to be tricky about it – may call it a Vodka Rickey.

‘Walk for Haiti’ Charity Cocktail Event

On 6 May, 2010 Melbourne’s hidden bar community will be recreating ‘forgotten classics’ to raise money for disaster stuck Haiti with their ‘Walk for Haiti’ charity cocktail event.

The Woodford Reserve Cocktail Derby

Woodford Reserve has announced the launch of an innovative new horse racing program in Australia. The top-shelf bourbon brand is looking for a cocktail to compliment their program in a competition aptly named the Woodford Reserve Cocktail Derby.

Red Bennies

Red Bennies, an exciting new live music and performance venue and cocktail bar opened its doors early February.